About Lux & Bloom
LUX & BLOOM is an independent design label based in Bath and founded in 2015 by Louise Rushford. Louise studied Fine Art then contemporary dance in London at the prestigious Laban Dance School and after a short period as a professional dancer, returned to image making. This history in art and choreography, working with pattern and composition has helped shape the unique signature style of Lux & Bloom.
All Lux & Bloom designs start life as hand drawn illustrations painted by Louise with very little technical tampering, keeping the freshness of the original artwork. The elegant patterns are created at the Bath studios, fabrics and wallpapers are digitally printed in the UK.
“I am originally from Glasgow and feel very connected to the city’s strong art and design heritage. Rennie Mackintosh remains a major inspiration in my work and developing that heritage is an important factor in the Lux & Bloom signature style.''
''I have always been attracted by art and design stories with drama, strong themes, bold colour contrasts and with a dash of the Gothic. All of these ingredients go into the designs I love to create, individual designs which offer something really different. Customers tell me that our accessories bring a bit of glamour and drama into their homes and that’s exciting.''
''My aim for Lux & Bloom is to focus on quality without cutting corners, sustainability and products made to last. It has never been so important to have a business without a 'throw away' and 'fast fashion' attitude. Beautiful items made to last and love for a life time...whats not to like!
I have great passion and pride in our extraordinary independent British brand''.
Lux & Bloom regularly exhibit at design fairs throughout Britain where they are winning awards and gaining many fans of their unique style.
‘’Having worked with Lux & Bloom for a while, we find that their products sell sell sell each and every time we buy from the brand.The luxurious fabrics show quality and elegance with a beautiful range of designs. Our favourite design has to be the Chrysanths Japonais.
Louise is a great contact to have, very attentive to our needs as a business and it is a pleasure to work with such a passionate business lady.Receiving regular updates about products and catalogues is always great to show our customers and to get first hand knowledge of future designs and products to come.
Regular fabric samples help us to understand the design and to get a feel for the colours, textures and layouts.
We wish Lux & Bloom all the best success for the further and look forward to continue working together!"
Giorgia Collier, June 2016
Absolute Abode Emporium, Raynes Park , London SW19
"Super stylish products with amazing quality and unique designs.... the vibrancy and intricacy of designs set Lux and Bloom out from the crowd.
Service is speedy and efficient and communication and correspondence responsive and proactive."
Ali Gutteridge, March 2017
Origin Interiors, Bristol
"Unique products at affordable prices. If you want something a little different from the mainstream offerings on the high street then this company has it in bucket loads. Having the flexibility to purchase fabrics to customise one off pieces is a bonus."
Nicola Mcpherson, April 2018
"As a developer and provider of Boutique styled Georgian accommodation in beautiful Bath we are proud of our association of working with Louise and the stunning Lux & Bloom brand.
They capture the essence of style and luxury effortlessly and affordably. We and our guests adore the rich designs and details to accent rooms throughout our listed buildings.’’
Marcus Whittington, Jan 2019
Director, Bath Boutique Stays